and RED Digital Cinema
held a unique and innovative contest called REDirect. REDirect
is a celebration of skateboard film making featuring 11 of the most visionary filmmakers in the world. Each filmer is responsible for directing the overall look and feel of their version of the modern skate video as we know it. Given a RED
Epic camera (the industry standard for Hollywood movies, and retailing for $35,000 big ones) and complete creative control to bring his vision of skateboarding to life.
Our good friend, awesome filmer, and overall nice guy, Ricki Bedenbaugh
was selected as one of the 11 filmers to participate in this exclusive contest. Some focused on scenery, some focused on tricks, some used crazy editing techniques and some even used their pets. Ricki focused on the most important part of skateboarding: pushing around and enjoying the experience. He used some of today's best skaters, some skateboarding legends, and even a kid who just stepped foot on a board. The finished product is called "Keep On Pushin" and if it doesn't inspire you to go push around on a skateboard, I don't know what will... Keep On Pushin' - RICKI BEDENBAUGH
Here are some exclusive words of insight and what inspired "Keep On Pushin" from Ricki, himself: Pushing is the first thing you learn to do on a skateboard and no matter how old you are you'll always be able to do that. There's no age limit to skateboarding, Natas Kaupas started at 3, and he's 45. Ryder, the little kid I ended Keep On Pushin' with, is 3 years old. I think it's pretty awesome to see someone start skateboarding, and know it's the beginning of something that will last a lifetime. That's the beauty of it, you can basically walk out your front door and the world is your skatepark. Well, until a security guard, police, or some 72 year old lady kicks you out for skating a parking block, but that's what makes skateboarding so much fun. No matter where you are in this world, no matter how old you are when you hear the sound of a skateboard coming down the street or a sidewalk, you're going to look, it's just a natural reaction. You never know, it could be your friend, or it could be some guy going to the liquor store. Hell, it could even be Ray Barbee! There is nothing else in this world that has that sound. Skateboarding is my life. There is nothing that has been a part of my life as long as skateboarding has. My father gave me a Variflex Hi-Tail for Christmas in 1985, and because of this little wooden toy, I've traveled the world, been to places I never thought I would go, seen things I thought I would never see, met and became friends with my all of my childhood heroes, and most of all, learned lifelong lessons. This is why I made Keep On Pushin'. It's my way of thanking skateboarding for all it has given me. None of this would of happened without skateboarding. Skateboarding truly is the Fountain of Youth.
Ricki shot our 2012 Spring/Summer lookbook and we couldn't be more stoked with the results. Thanks again Ricki! Stay tuned for some more HEX video work from Ricki coming soon.
Professional skateboard filming takes a lot more than just pushing a red button. Capturing some of the gnarliest tricks is now being combined with unreal skate spots and scenery to become it's own art form. Recently